Change Is Your Friend

Few people like change. That is why we routines, traditions, systems and policies development. We and others want things done by the consistency.

Do me a favor, right now, 10 in the morning of the first things you think through. Example: 1) off my alarm 2) sit up and 3 volumes) come into the bathroom and turned on hot water 4) Wait to feel the five water) in cold and adjust Step 6) wet up to my chest, then turn around and stick my head down and take yourself from top to bottom. 7) Shampoo my (hair up all the beer). 8) Take soap and lather your entire body. 9) Rinse the first spin around my face and rinse your hair back. Approximately 10 current) and rinse in front of me.

The same thing every day. How do I back in? First wash my chest?

My whole morning routine about? 1) out of bed. 2) a 3 baths) 4 Beard) Dress 5) OJ and 6 b) watch TV, eat it and 7 b) Brush your teeth 8 9 work for my bags) Pack) Kiss my 10 wife) leave home and drive to work - for some of the morning do not like it go?

Routine, comfortable, safe and secure. Change the new, scary and unpredictable. I think it is important that each of us in our lives not to have changed. (This is a man who loves change is coming from.)

But ...

It is just as important in our business have changed. Change but not necessarily needed. If you are not changing, the objective, then you're dead. Innovation is about change. Changes to your customers, competitors, industry and trade with the world around you allows you to keep.

To understand when I say please do not change it to be dramatic changes. It may be a change. Little change in the success of your business can be a significant difference. Remember the old saying, "If it is not broke, do not fix it!" I very much believe in that. To do something to change, but surely it is not maintained and updated to keep it broken. There the little things in our business system that will make them better can improve. Most of the time a minor change.

If your car is running well, you do not go to the mechanic and say, "If you decide to run it can find something better." You should be hoping it is going well. However, you also maintain it. You change oil, check fluid levels and that the recommendation to get a tune. You keep it in place for reliability. Other things to focus on the credibility allows. The same is true with your business.

Your life, career and work as the CEO, you always should be thinking about and implementing changes. If you you do not fulfill their responsibilities to themselves and others are not. We all know that the world is constant change. Nothing stays the same. Drama, want, hope and thinking that by "living" one is good, then you are kidding yourself.

The fact that the world is changing every day to think about. Things in the world and people's lives are going in their way of thinking, their way of looking at different aspects of their lives change. For example: gas prices, Middle East, New presidential campaign, Charlie Sheen in the States, the disruption over the $ 4 per gallon are going to 3M $ per week, making an ass out of himself all over the country shows the sales! (Win, oh!) Well, Charlie Sheen bit is not quite as important as our young men and women going to war, but it gets more press and just irritating the heck out of you is not it?

This does not mean that these changes may affect your customers see your product or service? You still have a preference for higher your existing customer base and target markets as possible? They now think of another business to buy from? Dollar they spend longer with you, were going nowhere are considering using? These are important questions you ask yourself a few are regularly needed.

Many businesses have seen the harmful effects of their business but do not understand why. Their sales dropped. Your repeat customers went down. Decreased their referrals. Why? Change! Things 5 ​​years, 1 year, 3 months or 2 weeks ago have changed. They were not interested. They fat, dumb and happy for a long time was thought they could stay that way. Not a chance. Living far from their best selling fat, dumb ignorance of change and are happy with the status quo and want to not think about or engage in change.

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